What to Do When Listing a New Property in Homer, Alaska
Thinking of listing your home or cabin in Homer, Alaska? You're not alone! With breathtaking views, outdoor adventures, and a strong tourism flow from spring through fall, Homer is an ideal spot for short-term rentals. But before you hit “publish” on that Airbnb or Vrbo listing, there are a few key steps to ensure your property stands out—and keeps guests coming back.
1. Understand Local Regulations
Before you start booking guests, check Homer’s short-term rental regulations. Make sure your property complies with:
Zoning requirements
Safety codes (e.g. smoke detectors, CO2 monitors, fire extinguishers)
Tax registration (you may need to register with the Alaska Department of Revenue for lodging taxes)
💡 Pro tip: Reach out to the City of Homer or a local property manager to confirm you’re in compliance.
2. Invest in Professional Photos
Homer's natural beauty can sell your listing—but only if your photos do it justice. Highlight:
Mountain or bay views
Cozy interiors with Alaskan character
Firepits, decks, and unique features like wood stoves or fish cleaning stations
📸 Tip: Schedule your shoot during golden hour and make sure the space is spotless.
3. Write a Compelling Listing Description
Use clear, warm, and descriptive language that invites guests to picture themselves relaxing after a day of halibut fishing or tide pooling.
Include:
Layout and amenities (WiFi, kitchen, washer/dryer)
Distance to town, beach, and harbor
What makes your space unique (e.g. “Handcrafted log cabin tucked in the spruce trees”)
4. Stock Up on Essentials (and Local Touches)
Guests expect a comfortable, well-stocked space. At a minimum, provide:
Clean linens & towels
Basic toiletries
Kitchen essentials (coffee, cooking oil, salt & pepper)
🏔️ Add local charm with a welcome note, maps of Homer, or snacks from local businesses like Two Sisters Bakery or Homer Brewing Company.
5. Set Up Smart Messaging & Cleaning Systems
Reliable communication and turnover are key. Set up:
Automated messages (check-in/out, welcome, reminders)
A trusted cleaner or cleaning company
A checklist for quality control between guests
🧼 Bonus: Consider hiring a local co-host or VA to help manage bookings and guest support.
6. Price Competitively
Research similar properties in Homer and adjust for:
Seasonality (rates increase in summer!)
Size, amenities, and view
Special events (e.g. Shorebird Festival, Salmonfest)
💰 Use dynamic pricing tools like PriceLabs or Beyond Pricing for better accuracy.
7. Get Your First Reviews Right
Your first guests will set the tone for your listing’s success. To ensure glowing reviews:
Offer a smooth check-in experience
Go above and beyond with cleanliness and communication
Consider a small welcome gift or note
🌟 Pro tip: Ask for feedback after checkout and use it to improve fast.
Ready to Launch?
Homer is full of character—and so is your property. With a little preparation, the right tools, and a warm Alaskan welcome, your listing will thrive in no time.
Need help setting up or managing your property? Click the button below for consulting, co-hosting, or cleaner referrals in Homer!